Social Media for Indie Film – Film Sprites PR

Our world is built on stories. Everyone has one! And as a filmmaker you know the power of stories because you weave powerful stories into visual magic with your films. This gives you something very special to work with when it comes to social media marketing of your film. Too often I see people relying on the kinds of annoying social media tactics I wrote about earlier, when they could be utilizing the potential of social media to tell a story. Yes, even Twitter with its character limit!

As natural creatives and storytellers filmmakers are well-placed to use the power of storytelling to connect with the audience. Here’s a few ideas of how to use the power of storytelling via social media.

At Film Sprites PR we have a particular fondness for Twitter. After all, it’s how we got started. We’ve seen how incredibly powerful it can be to convey a message, bring people together and grow a film’s audience.

It can also be a powerhouse when it comes to spreading the word about your film during a crowdfunding campaign. In 140 characters you can spread the word, share your vision and have contributors helping to back your creation. We’ve assisted with many crowdfunding campaigns for films, both in pre-production and post-production, and we’ve seen how well Twitter can work for crowdfunding. Most recently we assisted with the successful Kickstarter for Daphne Fisher’s Enough, helping to not only secure the $6K goal but also helping to raise an additional $945.

So how can you, as a filmmaker, harness the little blue bird to help secure the funds you need for your film? Here’s a few tips to help you make the best of Twitter during your crowdfunding campaign.