Firstly, I had been seemingly treading water for a very long time. As much as I love what we do here at Film Sprites PR, I was itching to make even more of an impact and make even more of a difference. Thus, in addition to all of the genre films we assist with publicity and digital marketing services, we’re also looking to have more of a social impact by also assisting the wide spectrum of projects I talked about in a previous post. Part of the reason is that connection is at the heart of what we do here at Film Sprites PR, and so connecting filmmakers with these types of content to a wider audience that will support them is a huge privilege. One of the things I discovered whilst assisting with the Enough Kickstarter (albeit for a short time) was that social impact films encourage people to share their experiences. It helps create a wider dialogue around an issue or a subject. It moves people to a purpose.