Identifying the Most Important Supporter of Your Creative Career

We’re moving towards the end of another year, and (gulp!) moving into a brand new decade. As well as pausing to reflect on the holiday season, December and January are often a time to reflect on our dreams and goals, and looking at how far we’ve come in the past twelve months.

With that in mind, I’ve been writing some posts that veer away from film publicity and social media marketing and more towards motivation and inspiration for creatives (check out my previous post about why “overnight success” is anything but), to hopefully help you get into a really great headspace for 2020. This post is no exception.

Things I Wish I’d Done Differently When I Began My Film PR Career

I turn 37 on Friday.

I’m completely fine with ageing- in fact, I relish it. I think my life has opened up in exciting new ways from the time I turned 30 and I can’t wait to see what my life will look and feel like by the time I reach 40.

Of course, with the dawning of a new natal year comes a time of reflection, and recently I’ve been thinking about when I started my film PR career in 2013 (with Film Sprites PR being born in 2014). There’s definitely a few things I wish I’d done differently. I don’t regret pursuing my career in a different manner, but there are some ‘tweaks’ I would have made earlier on that I believe might have made a difference.

How I Built Film Sprites PR

If you want to find out how to make triple digits in a year….this is not the right post for you.

Similarly, if you’re looking for juicy stories about red carpets and celebrity encounters…this is also not the right post for you.

So, why should I bother reading?, you might say. Well, if you want to gain some insight on chasing your dreams, being of service to a community you’re passionate about, and how to thrive (and not just survive) after disaster and loss…this is definitely for you. If you got up this morning, feeling hopeless about a cherished dream and stumbled across this post, then perhaps this is for you. In fact, when I first started I wish I had someone who could give me insight into their path and perhaps inspire me to pursue my dreams further. Maybe I can do that for you.

I Felt Like An Idiot On The Internet…Here’s What Put It Into Perspective

As a publicist and digital marketer, I spend a significant time on the Internet. Whether it’s sending off a press release to a media outlet, pitching a potential story, generating social media content or crunching social media numbers, I’m either hooked to my laptop, tablet, or phone. And while that comes with the territory, because digital technology is so ubiquitous in everyday life, I found myself in a bit of a predicament.

The lines between work and life began to blur. I found myself looking at the number of ‘likes’ on my personal Facebook page, the follows on my personal Instagram…and feeling dejected. Why weren’t people engaging? Why did the feeds of people I knew look SO damn interesting compared to mine? WHY was I feeling like such a d*ck on social media?

Lessons From the Marvel Cinematic Universe

You may know that on the blog there is a semi-regular feature about cinematic life lessons (Doctor Strange was one of the films to feature recently). During my Marvel movie marathon this year, I thought about how so many of the Marvel films have a wealth of lessons in them (as do the Marvel comics themselves). So seeing as today is National Comic Book Day, I’m bringing you cinematic life lessons from the Marvel Cinematic Universe. To avoid frustration: SPOILER ALERT! Yes, there will be spoilers. Hopefully there’s a little bit of inspiration for everyone in this post.

Why There’s No Such Thing As A Wasted Opportunity

I firmly believe that there is no such thing as a wasted opportunity. Even in your bitterest disappointments, you’ll find a diamond in the ashes. You might have to wait a while to find that diamond (because let’s face it- disappointments are awful and you might ruminate for a while), but it’s there. If you’re in the indie film industry, you’ll know that sometimes productions fall through, you might not get the role, or locations that were initially viable at the start of production are taken off the table suddenly. None of this is a waste of time. A production that stalls or doesn’t go through to post is valuable experience. The role you didn’t get gave you the opportunity to audition and put yourself in front of an agent and director and put yourself on their radar for future projects. The location you had your heart set on that was made unavailable may open the way for a better location

You Matter: A Call To All Creatives, Dreamers and Entrepreneurs

Whether you’re in the process of making your first film, working on a fledgling business, or trying to make your life better after tragedy, know this- you matter. Birthing anything into the world can be a lonely process, filled with doubt, regardless of the medium or purpose.

The Indie Filmmaker’s PR and Digital Marketing Toolkit

Over the years at Film Sprites PR, we’ve amassed a mountain of really useful resources for independent filmmakers; everything from graphic design lifesavers for your social media graphics, through to inexpensive (or free) ways to advertise your independent film to your audience. They’re all things we’ve been recommending to our clients, and now I want to share them with you. They’re not huge trade secrets- just things that we personally rave about and things that work.

In addition to these resources, we’re also including a ‘sanity saving’ section, additional books to add to your reading list, as well as some inspirational resources to help keep your momentum up. Let’s face it- every bit helps when you’re working hard for your dreams.

Want To Give Up On Your Dream? Read This

Trying to achieve any kind of dream is hard work, and seeing progress is the fun part. But there are times along the way when you may feel like chucking it in: the project stalls, you can’t see any forward momentum, or you’ve faced a massive disappointment. It’s completely natural to feel all the feels and want to give up. And yes, I’ve been there! I can’t tell you how many times I’ve wanted to give up. I’m still here to tell the tale, though, and right now I’m moving further towards my next goal more than ever before.

One of the reasons I was compelled to write this post was because, admittedly, I did have a recent period where I was ready to give up, and thankfully I didn’t. I wished, however, that someone had been able to give me the sort of pep talk I’m about to give you…and thus this blog post was born. So here’s some of the things I’ve learned about wanting to give up, and how to reset it and move forward.