Your “Creative Brains Trust”: People Who Are Invaluable in Your Career, and How to Find Them

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Remember the story of the Little Red Hen? TL;DR for you: this little lady sets out to make bread and asks the other members of the farmyard if they want to help her with the various tasks, including grinding the wheat for the flour and churning the butter to spread on the finished loaf. Every one of them declines…but when they smell the smell of the freshly baked loaf, they come running. Nobody wants to help make the bread, but they sure want to eat it.

Sometimes I feel like creative endeavors are just like the Little Red Hen story. You hear stories of people who are heralded as ‘overnight successes’, which doesn’t take into account the YEARS and sometimes decades of hard work that they have put in without praise or assistance to get to the point where people applaud their efforts. Sometimes the grind can be exhausting and a little deflating. There’s far too many people who don’t acknowledge the grind when someone is coming up in their career but will be the first to say they knew that person way back when!

That’s why it’s vitally important to surround yourself with people who are the polar opposite of those people. Every creative, entrepreneur and dreamer needs a ‘Brains Trust’: people who support you and your efforts and can assist you in various ways. I’ve found the majority of these people seem to pop up almost magically. Sometimes they will be friends, sometimes employers or ex-employers, sometimes people you least expect. I like to think of them as being like the people who give water to marathon runners; refreshing and replenishing them on their route so they can continue to success.

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Here’s the kinds of people you need in your own “Brains Trust”, regardless of whether you’re a filmmaker, entrepreneur, creative, or all three:

The Sounding Board

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The Sounding Board is the type of person who will stoically listen to you when you need to get something off your chest or test out a theory. The key to having a great person as your Sounding Board is to BE a great Sounding Board yourself. This is not a one-way relationship, nor should it be. It’s give-and-take. These are the people you can be 100% candid with, because a lot of the time you will find your Sounding Boards in your friendship circle.

The Professional Mentor

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A while back, I wrote a post about how to find mentors (and how to be a great mentoree) which outlined how to seek out a mentor, but I particularly wanted to make mention of having a professional mentor as part of your “Brains Trust”.

Footnote: When I set out to write this post, I stumbled across an interesting LinkedIn article about Little Red Hen Syndrome and dysfunctional team members. This post, thankfully, is not going to be about those types of people but it’s definitely worth a read nonetheless. These are people who are usually completely removed from your circle of friends (or who may be acquaintances) who are leaders in your field. While you can actively seek out a mentor yourself, I’ve found that along the way I have been very fortunate to have had mentors appear out of the blue. In my case, my mentors have all been incredible women in the film industry who not only believe in my work and my potential to go further, but who have also, at times, provided opportunities and connections which have been invaluable. Professional mentors are truly magical people, because they see the ability in you even when you (or other people) can’t. Chances are, they’ve had similar experiences. If you are fortunate enough to have a professional mentor or two, don’t forget to become a mentor on your journey and help others along the way.

The Connector

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Connectors are some of my favourite people. They’re the ones who have absolutely no qualms with introducing you to people they think you need to know, or suggesting that you reach out to a certain person. The Connectors in my circle have been the first to send me a link to a project or short-term gig they think I’d be a great fit for. If they don’t know something, you can be sure they know somebody who does, and they’ll very happily introduce you to that person. If they were magicians, they wouldn’t pull a rabbit out of the hat…they’d pull out a unicorn. They can also identify useful resources you should check out: books, podcasts, articles…you name it, they have a magical index of resources!

The Muses

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Every great artist had their muse. Creatives and entrepreneurs often cite people, books, speeches and other resources that have helped spur them to greatness. Tap into your muses and inspirations, both real and fictional. Chances are, you might not meet Michelle Obama, but you can read her autobiography. You can tap into the character strengths of a person you admire to help you summon courage in a moment. I’ve been known to draw on the words and music of Patti Smith and Amanda Palmer, the courage and creativity of Frida Kahlo, the genius and detail of Stanley Kubrick, and the joie de vivre of Rita Hayworth, just to name a few!

You will probably find that some people you know will have multiple attributes. I have a few friends who are Sounding Boards who are also amazing Connectors. If you find that you identify in one of these categories, why not think about helping your fellow creatives in your Brains Trust capacity? Believe me, it really is appreciated and it goes a long way.

I want to make mention of a fantastic article about dysfunctional teams and Little Red Hen Syndrome that I discovered while I was writing this post. It identifies some really toxic team members and behaviours that exist in a teamwork capacity, and is well worth a read to find out who you really DON’T want on your brains trust.